SEO Optimisation (also known as web optimisation) is vital for websites to be ranked highly and must not be overlooked at any cost.
Your website will not be shown to Internet searchers without it.
Our small business SEO services enables us to promote your website with the best optimisation techniques in order to achieve maximum rankings.
Keyword ResearchKeyword research is the basis of good website optimisation. Using comprehensive software, we can pinpoint which words are being searched for the most in your industry.
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To beat the competition in the search rankings, you need to know what they are doing successfully - then do it better!
We will analyse your main competitors who are ranking well in the search engines and implement a number of link building strategies in order to rank better than your competitors.
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Link BuildingLink building is the most important factor in SEO optimisation for ranking high in search engines.
We will ensure your website has permanent, relevant back links which will drive targeted traffic to your site to achieve high search engine rankings.
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On page optimisation refers to a number of elements that are factored into your website to aid good search rankings.
These include keywords within the content of your website and behind the scenes in tags called Meta Tags and Alt Tags. These are generally inputted by your web designer and are necessary for Google to be able to match your website with searches.
Internal linking within your website is a good source of On Page optimisation and ensures readers can easily navigate around your website. It also provides Google with more evidence of what your website is about.
Articles and online Press Releases significantly increase visibility to your website in addition to gaining multiple backlinks and are an important part of the link building strategy.
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Social Media MarketingSocial Media is an effective marketing tool and a great platform for link building and gaining credibility in your industry.
Many websites today are interactive with their visitors with the explosion of Facebook, Twitter and LinkedIn, allowing businesses to reach out further than ever to a variety of internet searchers.
Read more about Social Media Marketing and our new Social Media Package
Web optimisation is an important element in presenting your small business website to the World Wide Web.
We work closely with all our clients to establish the most appropriate website optimisation techniques, based on the time available by our clients.
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